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One of our largest clients, K/E Electric Supply, held a sweepstakes for an ATV this summer. To promote this event, they asked us to create some marketing materials for them. We decided some of the best ways to help promote this event while generating sales was through posters and flyers. We created four different, yet similar, designs which allowed a form of cohesiveness throughout the campaign. The flyers were not only placed at the counters of the four locations, they were also mailed to the list of customers each month for four consecutive months. The posters were hung around the counter area as well. There was also a “rules” poster that traveled with the ATV to each of the four branches.
Needless to say, it was a very successful promotion! An increase of sales was generated, and the winner was announced at a luncheon held at the K/E headquarters. Congratulations to Rob Schwab of Great Lakes Power & Lighting on winning the ATV!



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